☕️ Keep it stupid simple

Howdy! 👋 

It's Seher here, as Keith's got his hands full buttoning up Shindig prep today. 

Markets are teeter-tottering as I type. 

The Dow's flat, while the S&P and Nasdaq are both ever so slightly green — Nasdaq leading the pack. 

The Dow is cautious money, while the S&P and Nasdaq are where the risk-on crowd goes. 

The 10-year Treasury yield has ticked down a touch, meaning the cost of borrowing money just got slightly cheaper. 

Traders are still sitting on their hands, waiting to see where yield actually goes from here before making any bigger moves. 

Keith would want you to understand one point, plain and simple: almost none of this is about the companies themselves. It's computers trading statistics — squeezing out how much they can borrow and lever up.  

Wall Street doesn’t trade stocks. They trade probabilities. 

And if there's one thing to take away from a day like this, it's this: keep it stupid simple. 

Stick to the fundamentals. Stick to the proven tactics. Stick to the discipline.  

That matters even more as we are now heading back into earnings. 

You don't have to understand every in and out of the market. You just have to know why you're in it. 

Be in to win. 

If you need any help with this, you know where you can find Keith. 

Buy the best, ignore the rest®. 

Let's MAKE it a great day. 

You got this — I promise! 

Seher S.😀 

Research Analyst